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真需求 电子书分享

  • 2026-04-02 17:53:45
真需求 电子书分享

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【内容简介】

《真需求》揭示了商业社会中"伪需求"泛滥的真相，提出"需求三棱镜"模型：表面需求（用户表述）→潜在需求（行为逻辑）→本源需求（人性底层）。通过共享单车大战、知识付费泡沫等案例，拆解如何穿透数据迷雾捕捉真实市场脉搏。

【推荐理由】

需求炼金术：独创"需求压力测试"五步法，用殡葬行业案例展示如何验证需求真伪
反套路指南：解密"伪需求"七大特征，包括"社交货币型需求""政策套利型需求"
未来预判：从Z世代"局促经济"现象，推演下一个十年消费趋势

【金句收藏】

  • "所有猝死的商业模式，都死于把投资人需求当用户需求"
  • "真正的需求像空气，用户从不会主动提起却无法离开"
  • "直播带货是当代需求炼金术，把铅块般的库存变成流量黄金"

【夜读星语】

🌌当城市沉入数据洪流
这本书像暗夜探照灯：
所有喧嚣的痛点
不过是资本
在人性荒漠上
建造的海市蜃楼
本文来自网友投稿或网络内容，如有侵犯您的权益请联系我们删除，联系邮箱：wyl860211@qq.com 。

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  1. CONNECT:[ UseTime:0.000497s ] mysql:host=127.0.0.1;port=3306;dbname=g_15386;charset=utf8mb4
  2. SHOW FULL COLUMNS FROM `fenlei` [ RunTime:0.000747s ]
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  4. SELECT * FROM `fenlei` WHERE `fid` = 63 [ RunTime:0.000274s ]
  5. SHOW FULL COLUMNS FROM `set` [ RunTime:0.000464s ]
  6. SELECT * FROM `set` [ RunTime:0.000203s ]
  7. SHOW FULL COLUMNS FROM `article` [ RunTime:0.000549s ]
  8. SELECT * FROM `article` WHERE `id` = 466473 LIMIT 1 [ RunTime:0.000416s ]
  9. UPDATE `article` SET `lasttime` = 1775196357 WHERE `id` = 466473 [ RunTime:0.007979s ]
  10. SELECT * FROM `fenlei` WHERE `id` = 66 LIMIT 1 [ RunTime:0.000243s ]
  11. SELECT * FROM `article` WHERE `id` < 466473 ORDER BY `id` DESC LIMIT 1 [ RunTime:0.000437s ]
  12. SELECT * FROM `article` WHERE `id` > 466473 ORDER BY `id` ASC LIMIT 1 [ RunTime:0.001464s ]
  13. SELECT * FROM `article` WHERE `id` < 466473 ORDER BY `id` DESC LIMIT 10 [ RunTime:0.001136s ]
  14. SELECT * FROM `article` WHERE `id` < 466473 ORDER BY `id` DESC LIMIT 10,10 [ RunTime:0.004833s ]
  15. SELECT * FROM `article` WHERE `id` < 466473 ORDER BY `id` DESC LIMIT 20,10 [ RunTime:0.000604s ]
0.124149s